Privacy Policy
Direct Aesthetics, PLLC Website Privacy Policy and Statement
ARTICLE I PRIVACY POLICY APPLICATION AND CHANGES
Our Commitment to Your Privacy
Direct Aesthetics, PLLC is committed to maintaining your privacy. Part of our operation of Direct Aesthetics, PLLC website (the “Website”) involves the collection and use of information provided by you. This privacy policy (the “Policy”) explains what type of information Direct Aesthetics, PLLC collects and what we do with that information to allow you to make choices about the way your information is collected and used.
Binding Effect of this Policy
Binding Effect of this Policy
Direct Aesthetics, PLLC reserves the right, in its sole discretion, to update, modify or otherwise supplement the terms and conditions set forth in this Policy. For those who have subscribed to receive email notifications and/or marketing newsletters, Direct Aesthetics, PLLC will notify you of any changes to the Policy via the email address registered with Direct Aesthetics, PLLC. All other users of the Website are encouraged to check back often for updates, modifications or supplements to the terms and conditions set forth in this Policy.
Any continued use by you shall constitute an agreement to the terms and conditions of the Policy.
Security
The Website operates secure data networks protected by industry standard firewall and password protection systems. The Website security and this Policy are periodically reviewed and enhanced as necessary, and only authorized individuals have access to the personally identifiable information provided by users. Direct Aesthetics, PLLC does not, however, guarantee that unauthorized, inadvertent disclosure will never occur.
Definitions
WEBSITE
Website is the www.direct-aesthetics.com website operated by Direct Aesthetics, PLLC.
PERSONAL DATA
Personal Data means data about a living individual who can be identified from those data (or from those and other information either in our possession or likely to come into our possession)
USAGE DATA
Usage Data is data collected automatically either generated by the use of the Website or from the Website infrastructure itself (for example, the duration of a page visit).
COOKIES
Cookies are small pieces of data stored on your device (computer or mobile device).
ARTICLE II INFORMATION COLLECTED AND USED BY DIRECT AESTHETICS, PLLC
Automatic Anonymous Information Collected
When you visit the Website, Direct Aesthetics, PLLC collects certain technical data including, but not limited to, the following: device information and type, browser type, access time, duration and pages visited, links accessed and related information. The Website logs environmental variables such as browser type, operating system and CPU speed, and the Internet Protocol (IP) address of your originating Internet Service Provider, to try to bring you the best possible service.
When you visit the Website, Direct Aesthetics, PLLC collects certain technical data including, but not limited to, the following: device information and type, browser type, access time, duration and pages visited, links accessed and related information. The Website logs environmental variables such as browser type, operating system and CPU speed, and the Internet Protocol (IP) address of your originating Internet Service Provider, to try to bring you the best possible service.
The Website gathers your IP address to track your use of the Website, including which pages are visited and the time spent on each page. This information is collected and used to measure the use of the Website and to improve its content and performance. All of the information that is automatically submitted to the Website by your browser is considered anonymous information. To the extent that this information is shared with third parties, it is not traceable to any particular user and will not be used to contact you, unless otherwise authorized by you.
Personal Data
We collect several different types of information for various purposes to provide and improve our Service to you.
While using our Website, we may ask you to provide us with certain personally identifiable information that can be used to contact or identify you (“Personal Data”). Personally identifiable information may include, but is not limited to:
- Email address
- First name and last name
- Phone number
- Address, State, Province, ZIP/Postal code, City
- Cookies and Usage Data
We may use your Personal Data to contact you with newsletters, marketing or promotional materials and other information that may be of interest to you. You may opt out of receiving any, or all, of these communications from us by following the unsubscribe link or instructions provided in any email we send.
Usage Data
We may also collect information how the Website is accessed and used (“Usage Data”). This Usage Data may include information such as your computer’s Internet Protocol address (e.g. IP address), browser type, browser version, the pages of our Website that you visit, the time and date of your visit, the time spent on those pages, unique device identifiers and other diagnostic data.
Location Data
We may use and store information about your location if you give us permission to do so (“Location Data”). We use this data to provide features of our Website, to improve and customize our Website. You can enable or disable location services when you use our Website at any time, through your device settings.
Tracking & Cookies Data
The Website utilizes “cookies” as part of its normal operation and in conjunction with Google Analytics and related features, as set forth below.
“Cookies” are small data files, typically made up of a string of text and numbers, that assign you a unique identifier. This information enables your computer to have a “dialogue” with our Website and permits us to administer our Website more efficiently and to provide a more tailored and user-friendly service to you.
You may set your browser to notify you when you receive a cookie or to prevent cookies from being sent and are also provided the option to opt out of certain cookies as part of accessing the Website. If you choose to do so, this may limit the functionality that we can provide you when you visit the Website.
Please note that third-party websites that are included as a link on the Website may use cookies or collect other information when you go to their site. Direct Aesthetics, PLLC does not control the collection or use of your information by these companies. You should contact these companies directly if you have any questions about their collection or use of information about you.
Use of Google Analytics, Google Tag Manager, and related Google Marketing Tools
This Website uses Google Analytics and related products, including Tag Manager. Google Analytics is a web analytics service provided by Google Inc. (“Google”). Google Analytics uses cookies to help the Website analyze and record how users interact with and use the Website. The information generated by the cookie about your use of the Website (including your IP address) is gathered, transmitted to and stored by Google on servers in the United States.
Direct Aesthetics, PLLC and its service providers, including Google, will use this information for the purpose of evaluating your use of the Website, identifying and researching marketing trends, potential locations of customers or users, compiling reports on Website activity and related purposes.
Google may also transfer this information to third parties where required to do so by law, or where such third parties process the information on Google’s behalf. Google will never associate your IP address with other data held by Google. You may refuse the use of cookies by selecting the appropriate settings on your browser software, however please note that if you do this you may not be able to use the full functionality of the Website.
By using the Website, you consent to the processing of data about you by Google (including through its vendor, Evolus) in the manner and for the purposes set out above and as more particularly described in the Google Analytics privacy policy, as may be amended, which is set forth below:
https://support.google.com/analytics/answer/6004245?hl=en
If you want to opt-out, download and install the add-on for your web browser. The Google Analytics opt-out add-on is designed to be compatible with Chrome, Safari, Firefox and Microsoft Edge. In order to function, the opt-out add-on must be able to load and execute properly on your browser. Learn more about opting out of Google Analytics and how to properly install the browser add-on here:
Use of the Information You Provide
Direct Aesthetics, PLLC. uses the collected data for various purposes:
- To provide and maintain our Website
- To notify you about changes to our Website
- To allow you to participate in interactive features of our Website when you choose to do so
- To provide customer support
- To gather analysis or valuable information so that we can improve our Website
- To monitor the usage of our Website
- To detect, prevent and address technical
- To provide you with news, special offers and general information about other goods, services and events which we offer that are similar to those that you have already purchased or enquired about unless you have opted not to receive such information
Direct Aesthetics, PLLC, through the Website, collects personally identifiable information that you have provided for purposes of providing the services you request, the purchase of merchandise, products or gift cards through the Website, to the extent offered, conducting marketing research, identifying your preferences or interests, improving the merchandise or products offered through the Website, sending surveys, conducting marketing research, notifying you of new products or sales promotions or changes to the Website.
When you submit personally identifiable information through the Website, you are agreeing that Direct Aesthetics, PLLC and its service providers may access, store, and use that information for the purposes stated above. You understand and agree that the information provided by you may be shared for purposes of consummating any transaction initiated by you through the Website. For example, Direct Aesthetics, PLLC may use third-party vendors in order to complete shipping of products, merchandise or gift cards that you have purchased through the Website.
Direct Aesthetics, PLLC will not sell or give any personally identifiable information to any third parties, unless as noted above, without your consent.
Transfer of Data
Your information, including Personal Data, may be transferred to — and maintained on —computers located outside of your state, province, country or other governmental jurisdiction where the data protection laws may differ than those from your jurisdiction.
If you are located outside United States and choose to provide information to us, please note that we transfer the data, including Personal Data, to United States and process it there.
Your consent to this Privacy Policy followed by your submission of such information represents your agreement to that transfer. Direct Aesthetics, PLLC. will take all steps reasonably necessary to ensure that your data is treated securely and in accordance with this Privacy Policy and no transfer of your Personal Data will take place to an organization or a country unless there are adequate controls in place including the security of your data and other personal information.
Security of Data
The security of your data is important to us, but remember that no method of transmission over the Internet, or method of electronic storage is 100% secure. While we strive to use commercially acceptable means to protect your Personal Data, we cannot guarantee its absolute security.
Other Disclosures
Direct Aesthetics, PLLC may be required by law enforcement, governmental and/ or judicial authorities to provide personally identifiable information to them. If requested by law enforcement, governmental and/ or judicial authorities, Direct Aesthetics, PLLC will provide this information on receipt of the appropriate legal documentation. Direct Aesthetics, PLLC may also release information to law enforcement agencies or other third parties if Direct Aesthetics, PLLC determines, in its sole discretion, that it is necessary to protect the safety and welfare of Direct Aesthetics, PLLC personnel, to enforce this Policy or other agreement between you and Direct Aesthetics, PLLC.
ARTICLE III THIRD-PARTY WEBSITES, ACCOUNT REGISTRATION, USE AND COLLECTION OF YOUR INFORMATION AND DATA
Certain third-party websites are included as links within the Website for specific purposes including the facilitation of certain transactions including, but not limited to, the purchase of merchandise, products and gift cards from Direct Aesthetics, PLLC and the booking of appointments within the booking system utilized by Direct Aesthetics, PLLC.
Booking System Registration and Collection of Information
The booking system is a system that is created, operated and maintained by a third-party provider, which allows you to create and register an online account for purposes of booking appointments for services to be provided by Direct Aesthetics, PLLC (the “Booking System”).
Currently, the Booking System utilized by Direct Aesthetics, PLLC is Aesthetic Record, an unaffiliated third-party vendor that provides booking management software and systems. In order to register an account, you are required to submit certain personal information including, without limitation, your full name, date of birth, address, telephone number, and payment information.
By creating an account and using the Booking System for the purposes identified, you understand and agree that you are providing the requested information, including personally identifiable information, to the third-party vendor, Aesthetic Record and are agreeing to Aesthetic Record’s separate terms and conditions and privacy policy, as may be altered according to same, which can be found here:
https://aestheticrecord.com/terms-of-service
https://www.aestheticrecord.com/policies
If you do not wish to create an account or do not agree to the terms and conditions or the privacy policy, you may book any services directly by contacting Direct Aesthetics, PLLC via telephone. Direct Aesthetics, PLLC reserves the right to change third-party vendors, at any time, without notice.
Third-Party Payment Processors
Direct Aesthetics, PLLC utilizes different third-party payment processing vendors for the purchase of items available for sale by Direct Aesthetics, PLLC including, without limitation, gift cards.
Currently, and depending on the transaction at issue, Direct Aesthetics, PLLC may use the following third-party payment processing vendors: Block Inc., also known as “Square” or “Square Financial Services, Inc.” (altogether, “Square”); Paypal Holding, Inc. (“Paypal”) or Stripe, Inc. (“Stripe”), collectively referred to herein as the “Payment Processor(s)”.
In order to complete a transaction through the Website, you will be directed to one of the Payment Processor’s websites for payment processing. As part of the process, you will be required to provide certain personal information including, without limitation, your name, telephone number, address, and financial information. You may also be required to register for and create an account with the Payment Processor.
You agree and acknowledge that you are solely responsible for reviewing the terms and conditions and privacy policies for the applicable Payment Processor and to ensure that you have read any updates to the terms and conditions and privacy policy prior to completing a transaction.
By using the Payment Processor’s website to complete the transaction, you are agreeing to the collection, maintenance and use of your personal information and data by the Payment Processor and their respective terms and conditions and privacy policies.
Below are links for each of the Payment Processor’s terms and conditions, as well as their privacy policies. These links are provided as a courtesy only and you are encouraged to check said terms and conditions and policies frequently to ensure you have read any updates to the same.
Square Terms and Conditions / Privacy Policy
https://squareup.com/us/en/legal/general/square-pay-tos
https://squareup.com/us/en/legal/general/privacy-no-account
Paypal Terms and Conditions / Privacy Policy
https://www.paypal.com/us/webapps/mpp/ua/legalhub-full
Stripe Terms and Conditions / Privacy Policy
https://stripe.com/legal/checkout
https://stripe.com/privacy
If you do not agree to the Payment Processor’s terms and conditions or privacy policy, or do not wish to register and create an account, you may purchase items directly at the Direct Aesthetics, PLLC location.
DISCLAIMER OF LIABILITY FOR THIRD-PARTY VENDOR WEBSITES
You understand and agree that Direct Aesthetics, PLLC is not responsible for the security or performance of the websites maintained by the third-party vendors, used by Direct Aesthetics, PLLC, now and in the future. To the fullest extent permitted by law, you hereby waive any claims, suits, demands or causes of action against Direct Aesthetics, PLLC arising out of or in connection with your use of any Booking System or the Payment Processor’s websites.
Links to Other Sites
Our Website may contain links to other sites that are not operated by us. If you click on a third party link, you will be directed to that third party’s site. We strongly advise you to review the Privacy Policy of every site you visit.
We have no control over and assume no responsibility for the content, privacy policies or practices of any third party sites or services.
Children's Privacy
Our Website does not address anyone under the age of 18 (“Children”).
We do not knowingly collect personally identifiable information from anyone under the age of 18. If you are a parent or guardian and you are aware that your child has provided us with Personal Data, please contact us. If we become aware that we have collected Personal Data from children without verification of parental consent, we take steps to remove that information from our servers.
ARTICLE III THIRD-PARTY WEBSITES, ACCOUNT REGISTRATION, USE AND COLLECTION OF YOUR INFORMATION AND DATA
We may update our Privacy Policy from time to time. We will notify you of any changes by posting the new Privacy Policy on this page.
We will let you know via email and/or a prominent notice on our Service, prior to the change becoming effective and update the “effective date” at the top of this Privacy Policy.
You are advised to review this Privacy Policy periodically for any changes. Changes to this Privacy Policy are effective when they are posted on this page.
Email Newsletters and Marketing Opt-In
You may enter your information in order to subscribe to Direct Aesthetics, PLLC newsletters and marketing emails with, or without, booking any services or purchasing products that are available for sale on the Website.
Information Collected and Use of Same
By opting into subscription to Direct Aesthetic, PLLC email newsletters and marketing emails, you agree to your personal information, such as name, email address, telephone number and other data, as set forth below, being collected, maintained and stored by Direct Aesthetics, PLLC’s email provider, Mailchimp.
In order to manage email newsletters and marketing subscriptions, Direct Aesthetics, PLLC, together with Mailchimp, retains the names, email addresses, and other information (including telephone numbers, etc.) that you may provide to Direct Aesthetics, PLLC through the Website. Direct Aesthetics, PLLC also retains logs of emails that have been sent, automatically generated email data that is used by Direct Aesthetics, PLLC to improve its email communications. This automatically generated email data (generated through simple tools such as “pixel tags” and link redirects) may include the following information: the recipient’s name and email address; whether the email was opened; if a link in the message was clicked; whether an email was delivered; and if the email was forwarded. While we may use your email address to help target our digital advertising and send you information, we will never sell your information to any third parties.
By opting into Direct Aesthetics, PLLC email newsletters and marketing, you agree to the Mailchimp privacy policy, as may be amended pursuant to the terms set forth therein, which you may find here:
https://mailchimp.com/privacy-rights/
Right to Unsubscribe
If, at any time, you wish to stop receiving email newsletters and marketing materials, simply click on the “Unsubscribe” link at the bottom of each email message.
Notwithstanding the foregoing, those individual users who are booking treatments and services or purchasing products will continue to receive confirmation emails.
ARTICLE V CALIFORNIA RESIDENTS
California Residents and Privacy Rights
For residents based in the state of California, you may request the identity of any third parties to whom the Direct Aesthetics, PLLC has disclosed personal information within the previous calendar year, along with the type of personal information disclosed, for the third parties’ direct marketing purposes. Please note that under California law, businesses are only required to respond to a customer request once during any calendar year. If you are a California resident and would like to make such a request, e-mail us at [email protected].
ARTICLE VI COMMUNICATING WITH DIRECT AESTHETICS, PLLC
Any form of communication sent to or through the Website, be it ideas, suggestions or any other email, will be considered non-confidential and non-proprietary in nature. Direct Aesthetics, PLLC may collect any information you provide through your communications with Direct Aesthetics, PLLC customer-support team and use in accordance with its general business practices, in its discretion.
Changes to This Privacy Policy
We may update our Privacy Policy from time to time. We will notify you of any changes by posting the new Privacy Policy on this page.
We will let you know via email and/or a prominent notice on our Website, prior to the change becoming effective and update the “effective date” at the top of this Privacy Policy.
You are advised to review this Privacy Policy periodically for any changes. Changes to this Privacy Policy are effective when they are posted on this page.
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